Ghalib is the founder of Written Medicine, an evidence based digital health and informatics company enabling NHS IT systems to provide accessible medication information for patients with communication and language barriers. He has been a long advocate for prioritising health inequalities and meeting mandatory requirements to make reasonable adjustments for pharmacy service users requiring accessible medication information. Ghalib advises several NHS and charity sector organisations on; digital health inclusion, accessible design, interoperability and most recently BAME public health messaging around COVID19. His company works with third party IT vendor systems, NHS Digital and most recently secured NHSx funding to spread their innovation.