Legal Notice

 

The Pharmacy Show is sponsored by the pharmaceutical and med tech industries via Grants, Sponsorship, and Exhibition packages. Pharmaceutical companies have solely provided sponsorship through the purchase of exhibition space and/or sponsored speaker sessions with no further input into the arrangements or agenda of the meeting. Sessions delivered with input from our sponsors will always be marked on the programme. A full list of confirmed sponsors for 2026 is available here.

 

 

NEC BIRMINGHAM
11-12 OCTOBER 2026

Loading

AI in pharmacy: who is really accountable?

11 Oct 2026
Technology & Digital Health Theatre
AI in pharmacy: who is really accountable?
Artificial intelligence (AI) is increasingly being incorporated into pharmacy systems, workflows, and patient interactions. Whilst AI may support professional practice, it does not remove the pharmacist's responsibility to exercise judgement, maintain oversight, and make safe decisions.
This session will explore how AI is changing pharmacy practice and identify the professional, regulatory, governance, and liability challenges that can arise when AI influences clinical and operational decisions. Drawing upon the PDA's developing work on AI in pharmacy practice, the session will consider concepts such as Professional-in-the-Loop (PITL), visibility of system behaviour, accountability, automation bias, and the growing gap between professional responsibility and system control.
 
The session will provide practical examples from pharmacy practice, including patient-facing AI, decision-support systems, documentation tools, and automation within PMR systems, helping pharmacists understand how to use AI safely whilst maintaining professional accountability.
Speakers
Mark DasGupta, Director of Professional Development - The Pharmacist's Defence Association
VIEW THE FULL PROGRAMME

PARTNERS AND SPONSORS

Supported By

Sponsored By

Education Partners

Official Media Partner

Official Digital Partner

Official Publications

Media Partners

Charity Partners

Official Covid & Flu Jab Training

Career Partner

Gold Sponsor

VIP Lounge Sponsor

Main Café Sponsor

Workforce Partner