Masterclass: expanding your private service offering
With continued pressure on the traditional community pharmacy funding model, developing a broader range of private healthcare services represents a significant opportunity for pharmacy owners to diversify income, make better use of their teams and consultation rooms, and meet the changing healthcare needs of their communities.
This practical masterclass will explore how contractors can identify opportunities for private services, assess local demand and move from simply having an idea to developing a viable and sustainable service. Drawing on real-world community pharmacy experience, the session will consider service selection, implementation, pricing, promotion and the importance of creating a service-led culture within the pharmacy.
Attendees will leave with practical ideas and a framework they can use to review their own pharmacy, identify new opportunities and build additional income streams alongside their NHS services.
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